About the Client
Content Strategy
We used Quora as a content marketing and educational platform by:
- Answering 147 questions, many focused on mobile phone comparisons, hardware specs, and smart buying advice.
- Writing high-authority responses on topics like:
- Best mobile phones under ₹10,000
- Lava vs Micromax comparisons
- Lava’s Indian manufacturing credibility
- Lava’s 4G capability and feature-based device suggestions
Key Metrics & Results
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Metric
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Value
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Total Answers Written
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147
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Lava-Specific Answers
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10+
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Most Viewed Answer
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50.7K views (Snapchat tip)
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Total Content Views
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306.7K+
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Average Views per Answer
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~2,086
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Follower Growth (Organic)
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57 Followers
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Brand Mentions: Lava
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10+ answers, 7-year presence
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Answer Dwell Time & Engagement
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15+ comments across answers
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Blog Backlink Shared (Lava Blog)
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1 verified backlink
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Impact on Brand Perception
- Created organic visibility for Lava as a viable alternative to Xiaomi and Samsung.
- Pitched Lava phones like Z25, X81, Iris, Pixel 2 with user-focused utility points (e.g. camera, processor, durability).
- Promoted Lava’s Made in India advantage and award recognition from UP Govt, enhancing trust.
- Shared Lava blog link in an answer, supporting off-page SEO and traffic generation.
Content Snippets Highlighting Lava Mobiles
- “Which mobile smartphone is reliable for long-term usage?”
➤ “Lava phones are best for reliability… they are Android OS and pocket friendly… designed for each and every segment of society.”
2. Which Mobile smart phones are manufactured in India?
LAVA Mobile is one of the fast growing brands in the Indian mobile industry, XOLO X900 is the first Android Smartphone powered by an Intel Atom processor.
- “What’s your review of Lava Mobiles?”
➤ “Lava phones provide international quality on an Indian budget… built to last long and look good.”
- “Which brand is better: Micromax or Lava?”
➤ “Micromax had aggressive marketing but Lava expanded slowly and firmly… I would prefer Lava for its consistency.”
What is best and cheapest 4G phone in India now?
Quality should never compromise with quantity. This is truly proved with LAVA 4G smart phones.
- Shared Lava Blog Link in Answer About WhatsApp Tricks
➤ URL: www.lavamobiles.com/blog/you-use-whatsapp-every-day-but-did-you-know-these-tricks
Recognition
- One of our mobile-tech articles was published in a leading US-based tech e-magazine
- A trusted voice on tech queries, with 306K+ total Quora views.
Conclusion
Our strategic, organic brand storytelling via Quora helped position Lava Mobiles as a value-for-money Indian brand among knowledge-seeking audiences. Our credible, research-backed writing style generated long-term discoverability and SEO benefits for the brand.
